The Exciting Field of Multimedia Production
By Sarah Clark
The Online Degree Annex Columnist
In a multimedia production job, you may be involved in the creative and technical aspects of visual communication. You'll likely work with a variety of tools, including video equipment and computer graphics software. Multimedia jobs may require that you create an educational CD-ROM for a museum one day and a training video for a company the next.
Recent advances in multimedia technology have ushered in a new era in visual communication. Organizations with a web presence are using multimedia technology, such as Flash animation software, to create more interactive, engaging websites. They're also using streaming media technology, a way to more efficiently transmit video or audio over a network.
Look at some of your favorite websites, such as your daily newspaper. You might notice that it features multimedia news stories. Websites of network television stations and cable stations may include excerpts of upcoming shows. This technology is achieved through combining more than one visual communication tool, such as video, Flash animation, graphics, and audio.
Other organizations that are using multimedia technology are educational and public service institutions. Museums are hiring multimedia specialists to create interactive CD-ROMs that educate visitors about their art collections. Schools use CD-ROMs as an educational tool. And government organizations, such as the Department of Motor Vehicles, may use a CD-ROM or online multimedia application to dispense a driver's license test or inform consumers of a new policy.
Multimedia Programs
A variety of multimedia programs are available to equip you with the creative and technical skills needed to land a job in this growing field. During your research of multimedia programs, you'll want to notice which aspects of multimedia your coursework will focus on. Some may be more centered in video production, while others may offer more instruction related to interactive multimedia, such as CD-ROMs. Choose a school that fits your needs and interests best.
Multimedia jobs can offer you a variety of opportunities to apply your passion for visual communication. Find out today how a multimedia program can get you on track to enter this growing and exciting field.
About the Author
Sarah Clark is a freelance writer based in Arlington, Virginia.
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